"City Showcase is a great concept. Getting exposure in different ways to the norm could be a launch pad for the lucky few. The fact that City Showcase provides ongoing advice from industry experts also helps to keep expectations real - something rare in this business. London needs to support and provide a platform for new talent if it is to remain one of the world’s cutting-edge fashion capitals. City Showcase does this, and it’s great to see London leading the way for promoting raw talent.” Wayne Hemingway Fashion designer and design commentator
City Showcase Seeks Talented Designers.
City Showcase, London’s leading festival for new music, is now looking for up-and-coming designers to take part in its annual event, in 2008 held between 2-6 June.
City Showcase launched in 2003 to help emerging musicians and designers move into the commercial world. With six successful events behind it, City Showcase’s reputation is now firmly established as the festival to see tomorrow’s talent today.
Previous acts that have played at City Showcase (and subsequently gone on to make their names) include Newton Faulkner, Keane, Seth Lakeman, Razorlight, Amy Winehouse, Hot Chip, Sway, Scouting for Girls, Panjabi Hit Squad, N-Dubz, Ray LaMontagne and Lady Sovereign. City Showcase covers all types of music – from classical to pop, from rock to urban. And all types of performers – from bands to singer songwriters, from solo artists to DJ’s…
Past designers have included Hannah Marshall, Julia Clancey, Oliver Goddard, Lucy Hanks, Tonic T-shirts, Luis de Gama, Lucy Duffield, Matthew Dainty, Ross Jenkins, Gwen Ash, Craven Gene and Born in ’72. City Showcase is also looking for designers to be part of the 2008 event.
This event provides public exposure and advice, plus the crucial contacts that aspiring talent needs, and culminates in a series of live events in venues in London’s West End
If you are successful, we will ask you to consider a short-list of musicians (whose styles most closely fit your designs) for you to decide who you would like to dress. The musicians will wear your designs in-store during the daytime during their performances and could lead to strong long-term collaborations.
There are plenty of festivals that devote themselves to showcasing “emerging” artists, musicians and performers. But there are few with the track record of City Showcase. Metro 2006
In addition, City Showcase continues its partnership with exclusive boutique Potassium and in 2008 City Showcase will host an exclusive evening in Seymour Place with Potassium and other Seymour Place boutiques and restaurants. This will include “dressed” performances and an evening event at Potassium for fashion designers to meet the public.
This is a great opportunity to dress emerging musicians with your fashion designs, and to sell your products at Potassium. As well as valuable exposure to the buying public, a number of stylists regularly use Potassium as a resource. Such collaborations have resulted in products being placed in WGSN, Elle, Vogue, Harpers & Queen and GQ as well as national press. Designers are also fed back the reactions and comments from shoppers which is invaluable to help develop future collections.
"tucked away behind the chaos of marble arch is the electric blue shopfront of potassium... the shop showcases a diverse and unfailingly cool collection of clothes, furniture and homeware (and) stands out for its commitment to ethical sourcing and sustainability..." Time Out London Shopping & Services Guide
Want to be part of City Showcase?
If you want to take part in this exciting festival, and showcase your work, please send a web link (if you have one), a brief biography, a photo and some illustrations/photos of your designs to City Showcase, PO Box 2212, Pulborough, RH20 2XJ. Clearly mark your envelope as a City Showcase Fashion application.
Deadline for applications is 31 March 2008
For further information:
http://www.cityshowcase.co.uk/www.myspace.com/cityshowcaseemail@cityshowcase.co.uk 07765 665161
